At last week's Art Market event, we heard from the dedicated entrepreneurs of Indy Ink, Fancy Tiger, Caboodle and Artwork Network about selling local art in local shops.
The discussion was thoughful and informative for both artists and retailers, so we'd like to share some of the gems we learned.
Know the shop, their audience & protocol prior to approaching the buyer. Demonstrating that you understand their store and showing how your art fits into their shop not only builds your credibility, but also saves everyone time. Call or email the shop in advance, asking who their buyer is and how they like to be approached. Then of course, listen to their response and follow their protocol.